Trusted by Global Brands
Cloud-based Enterprise Grade Audience Engagement Platform
Powerful technology blending Gamification, Psychology, and Personalization in an Easy-to-Use Solution
Gamification Elements
Gamification mechanics are powerful tools for creating engaging and interactive experiences. By incorporating elements like badges, leaderboards, points, levels, quests, and progress bars, you can motivate users to participate, achieve goals, and stay engaged.
Mini-Games
Mini-games offer a fun and interactive way to break up content and keep users engaged. Whether it`s a brain teaser, an arcade game, or a simulation, mini-games can provide entertainment, education, or a brief break from the main journey.
Reveal Mechanics
Reveal elements add visual interest and provide a more engaging experience. By using pop-ups, animations, and interactive content, you can celebrate milestones and achievements with your audience.
Quiz & Survey Builder
Our builder lets you easily create custom quizzes and surveys to gather feedback, test knowledge, or collect data. With intuitive UI, diverse question types, and data analysis tools, you can craft assessments tailored to your needs.
Exceed Goals & KPI’s
Wayfarer users have experienced
Increasing online purchases by
900%
Wayfarer experience completion
90%+
Net Promoter Score
95%
*Statistics based on individual campaign(s) performances and doesnot guarantee exact reflection in future or on-going campaigns.
*Statistics based on individual campaign(s) performances and doesnot guarantee exact reflection in future or on-going campaigns.
Rapid Integration:
Seamlessly connect our platform to your existing systems using no-code configurable API connectors.
Intelligent Automation:
Automate complex game mechanics and rewards using a powerful event-based business rules engine.
Flexible Customization:
Benefit from a vast toolbox of pre-built, fully customizable gamification elements to create unique and engaging experiences.
Data-Driven Insights:
Gain valuable insights into user behavior and performance with advanced event tracking.
Scalability:
Our platform is designed to handle the most demanding workloads, ensuring engagement initiatives can grow as your business scales.
Effortlessly Connect to Existing Systems & Data Sources to Easily Integrate Gamification Into Any Digital Experience
Unlock a rich library of customizable solutions based on proven gamification principles to enhance digital experiences and accelerate time-to-market
WayConnect
Easily connect existing systems and data sources to enable a wider view of the customer profile. Processing data from traditionally non-compatible sources.
WayEngage
Create dynamic and personalized experiences through defined rules, conditions and data. Fully modular gamification components compatible with any web-based environment.
WayProfile
Track every tap, swipe, and click from purchases to website visits to gain a deeper understanding of the customer and their preferences.
Delivery Options
Microsite
- Rapidly deployed self-contained websites built for purpose or campaign, configured and managed outside of live environments.
Overlay Widget
- Added gamified functionality to web-based environment;
- Progress tracking
- Countdown timers
Pop-Up
- Deliver eye catching experiences though various pop-up types:
- Modal
- Slide-in
- Lightbox
- Exit-intent
- Scroll-triggered
- Click-triggered
Embedding
- Wayfarer components are embedded into any web environment (website/app) providing the most comprehensive experiences
Wayfarer's Case Studies
Bonanza Draw - Aer Lingus AerClub
Aer Lingus ran a campaign during times of COVID to raise awareness about their eStore to disengaged members.
View case study
5th Anniversary - Aer Lingus AerClub
AerClub was celebrating it`s 5th anniversary utalizing gamification to surprise and delight all their members in their three key markets.
View case study
September Sale Saga - Aer Lingus
Campaign ran during the month of September to support Aer Lingus to create sales uplift during their annual sale period.
View case study
Mega Rewards Giveaway - Redtag
Redtag aimed to reinforce brand values and benefits by using under-utilized email marketing to test gamification and enhance customer profiles.
View case study
Saga Club Campaign - Icelandair
Icelandair wanted to educate Saga Club members on broader point usage and enlisted us to use gamification to gather data on flight activity and plans.
View case study
New Member Aquisition - LATAM
To drive new member acquisition, LATAM wanted to give new member sign-ups a head start in their mile balance through use of gamification.
View case study
Festival De Millas - LATAM
LATAM sought to increase engagement with their members during the post-COVID recovery period.
View case study
Festival LATAM Pass - LATAM
LATAM Airlines wanted to increase engagement and visibility of their brand partners to their members.
View case study
Saga Club - Icelandair
Icelandair enlisted us to gamify how Saga Club members could use points beyond flights and gather data on their travel plans.
View case studyWanting To Learn More?
Connect with us and explore the possibility of puttingWayfarer’s powerful engagement platform to work.We can help you! Schedule a meeting here: